5 Ways to Live Your Dreams without the Fluff

Live-Your-DreamsAre you a dreamer, but already grown up? I remember being a kid and dreaming about becoming a championship horseback rider. I also wanted to ride skateboards for a living. I could do a mean 180 back in the day. I was a fearless dreamer.

I also became one of those young adults who didn’t know what I wanted to do. I went to college and obtained my communication degree. Yes, that’s communication not communications. There’s a difference. And then I fell into marketing and stuck around ever since. Continue reading

Book Review: #GIRLBOSS

#GIRLBOSS by Sophia AmorusoAre you a #GIRLBOSS? Sophia Amoruso sure is and her  New York Times bestseller shares just how she grew her business from its MySpace beginnings to a $250- million fashion retailer success story.

I had never heard of Sophia Amoruso or her business Nasty Gal other than seeing her book on the “must-read” lists. We had a secret Santa gift exchange at the office and I received the book as a gift.

I love learning about successful business women, not so much about their net worth, but the journey to success they experienced. So I was excited to read the book and I’m glad I didn’t read the reviews prior to starting it. They’re a mixed bag of praise and criticism. Continue reading

Book Review: Body of Work

Book Review: Body of WorkJob longevity is becoming more rare these days. An employee staying at a job over 5 to 10 years is almost shocking. It’s not because people are fickle, but industries cycle and positions are cut.

As employees, we often get locked into tunnel thinking. Our job title becomes our identity and we can forget that we do so much more outside of work. That’s a scary mindset when you can lose your job at any time. Here today, gone tomorrow. Continue reading

The Interviews: Being So Rad!

Interview with Jasmine BashajMeet Jasmine. She is an entrepreneur who started her baby clothing company So Rad in 2009.

She offers tips and advice that not only budding entrepreneurs should hear, but also anyone who wants to start something new.  The first step you take can lead you into a life changing journey. 

Thanks for joining us Jasmine! Tell us about yourself, your career and business.
I’m Jasmine Bashaj, the owner of So Rad. I design baby clothing styles and the prints that go on them to create seasonal collections that are functional, fun and stylish. I have 3 jobs and 2 kids with another baby on the way. I’m a digital illustrator by trade and I continue to do freelance for a stock company in the US. I’m a professor at a local college in Toronto and I’ve got So Rad to keep me busy since I’m not busy enough I teach Photoshop, Illustrator and a studio simulation class. Continue reading

When the Entrepreneurial Bug Bites and So Do The Critics

Do you remember as a kid selling cookies for the Girl Scouts or Christmas ornaments for a school fundraiser? I did those things, except I sold cookies as a Brownie and miles for the walk-a-thon. I sold gift baskets for the neighbor across the street when she started a business and I even tried a lemonade stand at one point.

I remember my Dad building these test thermometer thingies in the garage when I was a kid as a side hustle to the corporate job before I understood what a side hustle really was. Thank you Pam Slim! Continue reading

Book Review: Escape From Cubicle Nation

Escape From Cubicle NationAre you in the land of cubes and ready to escape? 

Pamela Slim sure was. I read her 2010 book Escape from Cubicle Nation: From Corporate Prisoner to Thriving Entrepreneur a couple times.

The cover with the people looking over the cube walls is pretty funny and so are her references to the corporate satire Office Space, a great movie to see if you are a cube dweller.

Pamela’s book provides the aspiring entrepreneur with a healthy dose of reality as he or she dreams about taking that leap from the corporate to entrepreneurship. Continue reading